The Proven Psychology Behind Video Marketing, Emotions and Sales

The Proven Psychology Behind Video Marketing, Emotions and Sales

Still promoting “blowout sales” and “monster deals”? If so, those messages are most likely being ignored. You see, in today’s world filled with massive amounts of information and intense competition for consumers’ attention, they have become largely desensitized to traditional marketing. In fact, studies show that 97% of Internet users don’t trust advertising at all! Finding a way to cut through the clutter and straight to a car buyer’s heart is critically important. Video is your sword. TAKEAWAYS: ● Arm yourself with 3rd party research and real numbers to support adding video to your current marketing and sales strategies ● Define emotional goals and create a video call-to-action in 2 quick steps ● Go back to your dealership with a practical list of emotional cues you are able to use to develop marketing messages that convert ● Go back to your dealership with a list of actual phrases you can start incorporating into your inventory videos today! BIO Gina Reuscher is Director of Marketing at Flick Fusion where she oversees branding and marketing initiatives, manages partner training and communications. Reuscher has over 20 years experience in digital marketing, affiliate marketing, sales, product development, analytics and performance management. Prior to joining Flick Fusion, Reuscher led all corporate marketing initiatives for VinSolutions and DealerFire up to and through their respective Inc.500|5000 rankings and multi-million dollar acquisitions. Post-acquisition, she also consulted for MotoFuze. With a passion for taking start-ups from little-known to in-demand, Reuscher works closely with companies to deliver an omni-channel approach that raises brand awareness and increases sales. Reuscher is a public advocate of Big Brothers Big Sisters and a...
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5 Types of video in Online Marketing

In this video we talk about what are the types of videos you can produce for you online video marketing. Blogger LOU BORTONE also mentions these points in a very detailed manner in his blog and the URl is mentioned below. http://www.magnoliamedianetwork.com/16-types-of-marekting-videos/ Do use these tips and produce consistent videos to promote your brand ! Happy Marketing Video Marketing...